Don’t get caught up in thinking that permanent makeup is a traditional tattoo. It’s not body art! Permanent makeup, also known as micropigmentation or cosmetic tatooing is a method of implanting natural colored pigments into the dermal layer of the skin. It is typically used in a variety of cosmetic enhancements, such as eyebrows, eyeliner, lip liner, full lip color, scaring camouflaging, and for breast cancer survivors who lost their areola during surgery.